Book Review: Beating the Midas Curse

Inspiration to move forward with your family’s succession plan 

Proper succession planning is much more about thinking than action. Once you know what is important and what you hope to achieve, the process becomes much simpler.

A good way to clarify your goals and find examples of others’ succession planning triumphs is by reading good business books. 

Here's one to read:

BeatingThe Midas Curse"Beating the Midas Curse"

—by Perry L. Cochell and Rodney C. Zeeb"Affluenza" is a destructive relationship with wealth.

"This is a common problem that makes family businesses implode," explains Johnne Syverson, a family business consultant with Transition Point Business Advisors.

"This book helps people overcome that issue and focus on passing down values to the next generation, along with valuables. If the values don’t get passed on, the valuables (including the family business) will eventually disappear."


Win a Set of Succession Planning Books

Farm Journal is excited to provide a set of five books (read about them here) to two lucky readers. There are two ways to win:

Visit and share the post: Legacy Project Book Giveaway.

Don’t have a Facebook account? Provide your contact information via an online form at

The winners will be chosen at random on March 10. Don’t forget to share this with your friends! (Editor’s note: This promotion is in no way sponsored, endorsed or administered by or associated with Facebook.)


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